Brianna Denmeade | 19 July 2017

ABOUT THE WRITER: Brianna Denmeade is a freelance writer with a Bachelor in Entertainment Business and a passion for everything music and arts. She likes travelling any chance she can, live music and any food with cheese on it. You can follow her journey on Instagram @bjded.

On Friday July 14 The Brightside was transformed by genre-melding musician Tkay Maidza and world renowned audio-visual artist Ego into a multimedia art exhibition that was described as a "fusion of live music and art". The live-in-action creative project was unlike any other musical or visual performance you've experienced.

In front of a crowd of close to one thousand people, a backdrop was painted live throughout the show. In a whirlwind of visuals, Ego simultaneously projected his uniquely fascinating animations too, which effectively complemented the artwork of the painter. As Ego flaunted his visual production skills Tkay Maidza belted her killer vocals; the collaboration of art seamlessly melting together.

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Ego is a force to be reckoned with in his own right; he refuses to confine his art to any boundaries. By incorporating music, animation and art and light production, Ego showcases his wide spectrum of talents and aids audiences to assimilate to his work. He has built a solid history performing around the world in countries like South America, Indonesia and New Zealand. Back home in Australia he has received high acclaim and success playing our country’s largest music festival Splendour In The Grass; exhibiting his art at Sydney, and for contributing light and ideas at Vivid Festival.

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Tkay Maidza is Zimbabwe born but moved to Adelaide, Australia at the age of five. She built a name for herself when she released her first single "Brontosaurus" at the age of seventeen, and after performing and building skills as a musician in New York City, she has returned with a self-titled album that packs a punch. Tkay refuses to be pigeon-holed with her album blending styles of hip-hop, EDM, pop and rap (you can hear the NYC influence).

The theme of the night was "Underthink it"; the first of a series of events brought to you by ROAM which aims to encourage and showcase upcoming Australian creatives and artists. The launch event for there new drink was definitely a world first by being completely free. Montaigne was the special guest performer of the night which did not disappoint the crowd, and the free watermelon or tequila/lemon infused ales were a real hit.

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Overall, this was a unique exhibition of art, music, animation and lighting. The Brightside was a well-suited venue that enhanced the high-energy atmosphere of the night. Both Ego and Tkay Maidza showcased their talents in a night that gave an insight into the future of meshed multi-media and an all arts inclusive performance.

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